Email marketing is an affordable and effective way to engage current and potential customers. Although email marketing may sound like a thing of the past, research shows that one dollar may have the potential to generate upwards of $40.00 in sales. Consider these three tips...
Responsive design has become essential over the last few years. Have you ever visited a website on the web browser on your phone and you had to pinch and scroll and pinch and scroll just to read a paragraph? There’s a good chance that you...
Google has become a household name over the last two decades, but what can the multinational, multibillion-dollar, conglomerate tell you about your website and marketing? In 2005 Google launched Google Analytics, a web analytics program that provides information to help you gain a deeper understanding...
Your website is your online storefront, and a well-designed website may be the storefront you need to boost your sales this year. A fully responsive, user-friendly website will allow you to engage with your customers on a personal level, just as you would in real...
It’s time to get social! Every brand or business should take advantage of social media. There is no excuse not to use it. It is free, and there is the potential to reach hundreds of thousands of potential clients that need your service or product....
Defining your brand is an essential part of building a strong brand image. Prior to creating a website, designing business cards, or ordering any other brand collateral, it is important to be able to define your brand. Answer these following questions and you will be...
The new year is the perfect time to rebrand your business. It is a fresh start not only for you, but for your business as well. But how do you know that rebranding is truly the right decision for your business this year? Ask yourself...